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      <title>Zero to One: Notes on Startups and Building the Future</title>
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      <description>&lt;p&gt;&lt;em&gt;Zero to One&lt;/em&gt; is a book by Peter Thiel and Blake Masters about the value of true innovation made accessible to the masses through startups. It outlines several tenets that keen-minded business people should hold dear, including why technology trumps globalization, why we should be supporting monopolies instead of &amp;ldquo;healthy competition&amp;rdquo;, why successful innovators have the worldview of a &amp;ldquo;definite optimist&amp;rdquo; and why no one should be afraid of losing their job to a robot. &lt;em&gt;Zero to One&lt;/em&gt; also delivers unique business insights, such as the four most important things to pay attention to about your product (they&amp;rsquo;re not quantitative) and the seven questions every business must answer for itself.&lt;/p&gt;</description>
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