Zero to One: Notes on Startups and Building the Future

Zero to One is a book by Peter Thiel and Blake Masters about the value of true innovation made accessible to the masses through startups. It outlines several tenets that keen-minded business people should hold dear, including why technology trumps globalization, why we should be supporting monopolies instead of “healthy competition”, why successful innovators have the worldview of a “definite optimist” and why no one should be afraid of losing their job to a robot. Zero to One also delivers unique business insights, such as the four most important things to pay attention to about your product (they’re not quantitative) and the seven questions every business must answer for itself. ...

March 9, 2025 · 27 min